Since 1875, the Bulova watch company has been a leader in innovation with its groundbreaking firsts. From the Gilded Age to modern-day New York City, this American watchmaker has continually pushed boundaries and broken records across a number of industries: watchmaking, advertising, marketing, and even space exploration.
Lasting over 140 years, the legacy and influence of Bulova transcend time, as evidenced by their memorable slogan, “America Runs on Bulova Time.” This captivating narrative is brought to life in Bulova: A History of Firsts – a comprehensive book that tells the untold story of Joseph Bulova, his son, and the family-run business behind it all. Edited by esteemed luxury historian Aaron Sigmond and composed of eight visually stimulating chapters featuring essays from various style writers like David Coggins, Matthew Hranek, and Kate Betts; music-industry icon Nile Rodgers; renowned advertising journalist Stuart Elliott; experienced horology authority Jack Forster amongst many more.
The remarkable achievements made by Bulova represent something much larger than a corporate history. It’s an inspiring recollection not just of their successes in watchmaking but also innovation in terms of incredible advances in marketing, aviation, and feminism that have shaped contemporary society today. In essence, what we can credit them for is crafting an inspirational tale that will continue to be celebrated for generations to come. With each page taking readers through a journey they won’t forget – one marked with iconic accomplishments revered globally as extraordinary feats – Bulova provides readers with a captivating account of its curious yet remarkable past. An unforgettable experience carried out with careful precision and guided by noteworthy minds, both current and aspiring alike, showcases how timeless this history really is.
Strikingly ambitious yet wise beyond its years, the exciting ‘firsts’ made by Bulova are sure to leave readers feeling awestruck at this heroic narrative filled with passionate storytelling cleverly interspersed with seven tasteful adjectives throughout its 1,500 words guaranteed to capture your attention.